EMMA

Rumi

13th Century Poet, Hanafi Faqih, Islamic Scholar, Maturidi Theologian and Sufi Mystic
(30th September 1207 – 17th December 1273)

Peace Quotes

“Make peace with the universe. Take joy in it.”
“Seek justice for all, for a society built on fairness is a reflection of the divine order.”

Background

Jalāl al-Dīn Rūmī was born on 30th September 1207 in Balkh, now known as present-day Afghanistan. He was a 13th-century Persian poet, Islamic scholar, and Sufi mystic whose profound teachings on love, unity, and spirituality have left an enduring legacy, promoting peace and understanding across cultures. 

After his family fled the Mongol invasions and eventually settled in Konya (modern-day Turkey), Rūmī became a renowned religious scholar and jurist. His life underwent a transformative shift upon meeting the wandering dervish Shams al-Dīn Tabrīz in 1244, whose deep spirituality inspired Rūmī to embrace Sufism fully. 

This encounter led to the creation of Rūmī’s most celebrated works, including the Masnavi-yi Maʿnavī (“Spiritual Couplets”) and the Divān-e Shams (“The Collected Poetry of Shams”), which explore themes of divine love, unity, and the human connection to the divine. 

Rūmī’s philosophy emphasises the transformative power of love and the importance of transcending the ego to achieve spiritual enlightenment. He advocated for tolerance and understanding among different faiths, viewing all religions as paths leading to the same ultimate truth. 

Rūmī’s teachings encourage individuals to look beyond superficial differences and recognise the shared humanity that unites all people. 

Beyond his literary contributions, Rūmī’s influence extends into the Mevlevi Order, commonly known as the Whirling Dervishes, founded by his followers after his death. 

This Sufi order is renowned for its practice of the sema (whirling dance), a form of meditation that symbolises the spiritual journey toward God. The Mevlevi Order has played a significant role in promoting interfaith dialogue and cultural exchange, embodying Rūmī’s message of peace and unity. 

Rūmī’s enduring legacy is evident in the global appreciation of his poetry, which continues to inspire individuals seeking spiritual depth and inner peace. His works have been translated into numerous languages, resonating with readers worldwide and fostering a deeper understanding of the universal themes of love, tolerance, and the quest for truth. 

About Us

We have been promoting Social Cohesion that has led to successful Social Inclusion in certain sectors within the Creative Industries since 1997. As pioneers to define the proper meaning of Multiculturalism, which is a natural development of a Metropolitan environment leading to a Cosmopolitan society, EMMA is perfectly suited to pursue our new Time4Peace project that resonates with Generation Z who are about Peace.

EMMA has been referred to as the cultural Oscars from their conception since 1997, because of its Multicultural philosophy to promote Social Cohesion and to encourage Social Inclusion throughout the “Creative Industries”. EMMA has been the first ever- Creative Industries TV show, worldwide, which has ensured its growth within the UK by £125 billion and $4.3 trillion globally; the EMMAs were broadcast on ITV & BBC.

Campaigns

EMMA has been in the forefront of many ground-breaking campaigns since 1997, by changing Britain’s global image, as the catalyst for the London 2012 Olympic Games and undertook a Social Cohesion conference in 2011. Throughout our Ad campaigns our message is for racial emancipation, where you are only judged by your character and not race or colour. Instigated the Equal Game conference at Wembley Stadium.

The Time4Peace Charity Music show is an apolitical and areligious event, whereby, every person can promote the collective need for Peace in whatever conflict affects them and will be a ticketed event. Proceeds from ticket sales will go to the charities of the ticket buyer’s choice as selected. All charities will be displayed on our App or Website, and funds transferred to the charity (subject to required changes). >>more

Global Issues

Humanity is facing a major crossroad with further alienation taking place amongst communities on a national and worldwide level leading to direct and indirect conflict that could eclipse the devastation imposed during WW2. EMMA has been working in the background since our conception to promote Social Cohesion with Ad campaigns to tackle Modern Day Slavery, Mental Health Issues and loss of life from Knife Crime

The FC Match is a Football Supporters competition that celebrates the Multicultural aspect of each Football Club that symbolises the most celebrated sport on the planet from domestic Football to the FIFA World Cup. The winning supporters will receive an EMMA Multicultural trophy that has been won by Muhammad Ali, Lennox Lewis, Thierry Henry, David Beckham, Ian Wright, Prince Naseem and Venus Williams, etc.