EMMA

Naseem Hamed

Since winning the EMMA Award (Campaign with Advertising) 

Naseem Hamed aka Prince Naseem is a British-Yemini Former Professional Boxer who held the WBC title from 1999 to 2000 and IBO from 2002 to 2003. 

On 18th May 2002 at London Arena, Docklands, London, he returned to the ring for what became his final boxing match. In 2015, he was inducted into the International Boxing Hall of Fame. 

In 2016, ESPN ranked Hamed at number 22 on its list of the top 25 fighters during the last 25 years. The Ring ranked him the 46th greatest puncher of all time, and its sister publication, World Boxing, ranked him the 11th greatest British boxer of all time. 

The 2021 Tamil movie Sarpatta Parambarai features the fictional character Dancing Rose, played by Shabeer Kallarakkal, whose boxing style is based on Hamed’s. Naseem Hamed is often credited with inspiring British Asian involvement in boxing, and he became one of the greatest characters to grace the sport due to his extravagant ring walks and all-action style.

Background (Before 1998)

Naseem Hamed was born in Sheffield, England, to Yemeni parents. His talent and flashy southpaw style made him stand out from an early age. Over the years, Naseem gained the nicknames Prince Naseem and Naz. He competed from 1992 to 2002 and started boxing professionally at flyweight. 

Naseem won the European bantamweight title at 20, beating Vincenzo Belcastro over twelve rounds. He held the European bantamweight title from 1994 to 1995, the World Boxing Organisation featherweight title from 1995 to 2000 and the International Boxing Federation featherweight title in 1997. 

Naseem is known for his unconventional boxing antics and spectacular ring entrances, which included entering the ring on a flying carpet, a lift, and a palanquin. He is also known for his front somersault over the top rope into the ring, highly athletic and hard-hitting southpaw boxing style, and formidable one-punch knockout power, having finished his career with a knockout-to-win percentage of 84%.

About Us

We have been promoting Social Cohesion that has led to successful Social Inclusion in certain sectors within the Creative Industries since 1997. As pioneers to define the proper meaning of Multiculturalism, which is a natural development of a Metropolitan environment leading to a Cosmopolitan society, EMMA is perfectly suited to pursue our new Time4Peace project that resonates with Generation Z who are about Peace.

EMMA has been referred to as the cultural Oscars from their conception since 1997, because of its Multicultural philosophy to promote Social Cohesion and to encourage Social Inclusion throughout the “Creative Industries”. EMMA has been the first ever- Creative Industries TV show, worldwide, which has ensured its growth within the UK by £125 billion and $4.3 trillion globally; the EMMAs were broadcast on ITV & BBC.

Campaigns

EMMA has been in the forefront of many ground-breaking campaigns since 1997, by changing Britain’s global image, as the catalyst for the London 2012 Olympic Games and undertook a Social Cohesion conference in 2011. Throughout our Ad campaigns our message is for racial emancipation, where you are only judged by your character and not race or colour. Instigated the Equal Game conference at Wembley Stadium.

The Time4Peace Charity Music show is an apolitical and areligious event, whereby, every person can promote the collective need for Peace in whatever conflict affects them and will be a ticketed event. Proceeds from ticket sales will go to the charities of the ticket buyer’s choice as selected. All charities will be displayed on our App or Website, and funds transferred to the charity (subject to required changes). >>more

Global Issues

Humanity is facing a major crossroad with further alienation taking place amongst communities on a national and worldwide level leading to direct and indirect conflict that could eclipse the devastation imposed during WW2. EMMA has been working in the background since our conception to promote Social Cohesion with Ad campaigns to tackle Modern Day Slavery, Mental Health Issues and loss of life from Knife Crime

The FC Match is a Football Supporters competition that celebrates the Multicultural aspect of each Football Club that symbolises the most celebrated sport on the planet from domestic Football to the FIFA World Cup. The winning supporters will receive an EMMA Multicultural trophy that has been won by Muhammad Ali, Lennox Lewis, Thierry Henry, David Beckham, Ian Wright, Prince Naseem and Venus Williams, etc.