EMMA

Desmond Tutu

South African Anglican Bishop and Theologian
(7th October 1931 – 26th December 2021)

Peace Quotes

“If you want peace, you don’t talk to your friends. You talk to your enemies.”
“Racism, xenophobia and unfair discrimination have spawned slavery, when human beings have bought and sold and owned and branded fellow human beings as if they were so many beasts of burden.”

Background

Desmond Tutu was a South African Anglican bishop and theologian whose unwavering commitment to nonviolent resistance and human rights made him a pivotal figure in the global pursuit of peace. 

Desmond was born in Klerksdorp, South Africa, and initially trained as a teacher before pursuing theology, becoming an Anglican priest in 1961. In the 1970s, he emerged as a leading voice against apartheid, the institutionalised racial segregation in South Africa. 

As General Secretary of the South African Council of Churches (SACC) from 1978 to 1985, Desmond advocated for nonviolent protest and international economic sanctions against the apartheid regime. 

Desmond’s efforts garnered global attention, culminating in his receipt of the Nobel Peace Prize in 1984, awarded for his role as a unifying leader in the non-violent campaign against apartheid. 

Following the dismantling of apartheid, Desmond Tutu had chaired the Truth and Reconciliation Commission (TRC) from 1995 to 1998. The TRC was instrumental in investigating human rights violations during the apartheid era, promoting national healing through restorative justice rather than retribution. He had stood up against all forms of injustice to create a better world for Gen Z.

Desmond’s leadership in the TRC exemplified his dedication to reconciliation and peacebuilding. Beyond South Africa, his advocacy extended to global human rights issues. 

Desmond Tutu’s enduring legacy is characterised by his steadfast commitment to nonviolence, reconciliation, and human dignity, leaving an indelible mark on the global quest for peace.

About Us

We have been promoting Social Cohesion that has led to successful Social Inclusion in certain sectors within the Creative Industries since 1997. As pioneers to define the proper meaning of Multiculturalism, which is a natural development of a Metropolitan environment leading to a Cosmopolitan society, EMMA is perfectly suited to pursue our new Time4Peace project that resonates with Generation Z who are about Peace.

EMMA has been referred to as the cultural Oscars from their conception since 1997, because of its Multicultural philosophy to promote Social Cohesion and to encourage Social Inclusion throughout the “Creative Industries”. EMMA has been the first ever- Creative Industries TV show, worldwide, which has ensured its growth within the UK by £125 billion and $4.3 trillion globally; the EMMAs were broadcast on ITV & BBC.

Campaigns

EMMA has been in the forefront of many ground-breaking campaigns since 1997, by changing Britain’s global image, as the catalyst for the London 2012 Olympic Games and undertook a Social Cohesion conference in 2011. Throughout our Ad campaigns our message is for racial emancipation, where you are only judged by your character and not race or colour. Instigated the Equal Game conference at Wembley Stadium.

The Time4Peace Charity Music show is an apolitical and areligious event, whereby, every person can promote the collective need for Peace in whatever conflict affects them and will be a ticketed event. Proceeds from ticket sales will go to the charities of the ticket buyer’s choice as selected. All charities will be displayed on our App or Website, and funds transferred to the charity (subject to required changes). >>more

Global Issues

Humanity is facing a major crossroad with further alienation taking place amongst communities on a national and worldwide level leading to direct and indirect conflict that could eclipse the devastation imposed during WW2. EMMA has been working in the background since our conception to promote Social Cohesion with Ad campaigns to tackle Modern Day Slavery, Mental Health Issues and loss of life from Knife Crime

The FC Match is a Football Supporters competition that celebrates the Multicultural aspect of each Football Club that symbolises the most celebrated sport on the planet from domestic Football to the FIFA World Cup. The winning supporters will receive an EMMA Multicultural trophy that has been won by Muhammad Ali, Lennox Lewis, Thierry Henry, David Beckham, Ian Wright, Prince Naseem and Venus Williams, etc.